Healthcare Staff Benefits advertising?

Hi all I’ve just sat through a presentation from a rep from an organisation called “Healthcare Staff Benefits”. They put an advert for your services (which you provide at a discount) to NHS staff, advertised on their website which NHS staff are encouraged to use. You pay for the ad itself and the idea is that NHS employees will come to your practice as you are offering them a discount (typically about 10%).

Hi all I’ve just sat through a presentation from a rep from an organisation called “Healthcare Staff Benefits”. They put an advert for your services (which you provide at a discount) to NHS staff, advertised on their website which NHS staff are encouraged to use. You pay for the ad itself and the idea is that NHS employees will come to your practice as you are offering them a discount (typically about 10%).

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Healthcare Staff Benefits advertising?